“China wouldn’t get out of bed to do this.”
Astor Industries is a plastic-injection business. It began in 1957 and supplies parts to the Australian auto industry. By the end of this decade there will be no auto manufacturers left in Australia. Neil Henderson was once Astor’s manufacturing manager. Two years ago he bought the firm.
Beneath the vulnerability, Henderson saw some strengths. One was the ability to deliver high-quality products to custom designs in short runs. Where China’s now-fabled manufacturers might need orders of 100,000 plus, Astor could offer a highly competitive service for smaller orders using the firm’s range of skills to provide everything from design to delivery.