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by Alan Hargreaves



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Alan's Bookshelf

Entries in Wiley Publishing Australia (1)

Friday
Jul082011

Getting started in Small Business IT

4 out of 5 stars.

Wiley Publishing Australia, 220pp, 2011. Rrp $19.95 

Thank the lord for the Dummies series. You might be embarrassed to be seen buying one in a bookshop, but you’ll know what you are buying and why.

Dummies are one of the strongest brands in publishing. They’re the McDonalds of “How to”.

I’m not a huge fan of McDonalds but when you have a carload of hungry kids, it’s the easiest decision. You know what the product will be like, how much it will cost and how quickly you’ll get it.

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