RSSTwitterFacebookLinkedInYouTube


Buy Online Now!

Choose your favourite digital supplier and buy your copy of RECHARGE
by Alan Hargreaves



Click here for more information and to download a FREE sample chapter!

Contact Me

I will answer any business question.  Click here to send me your query.

Planning your next conference?

Looking for an interesting speaker with real world knowledge?

Find out more on how to Recharge your conference by clicking here

Search

 

Entries in branding (2)

Tuesday
Jun172014

The upside of your limitations

Prefer to listen? Click here

Focus is as important as effort.

There are infinite ways to improve your life. Trying to do them all is a recipe for underperformance. Success often comes down to doing a small number of things extremely well.

Business is no different. Quality rather than quantity makes customers come back for more. What you do is what they want.

Click to read more ...

Tuesday
Jul122011

With or without you: why branding matters

Prefer to listen? Click here

The convenience of certainty works for all businesses

It’s a big word, branding. People often think it only applies to big business. I recently read a blog claiming that branding is a luxury for small business. It’s a common misconception.

Branding is about certainty and convenience. We buy branded goods because we know what we will get. That’s what a brand does. It takes the uncertainty out of the decision to purchase. 

Click to read more ...