Fit To Bust: How great companies fail
4 out of 5 stars.
Tim Phillips, Kogan Page, $29.95
Here’s one for the bedside table: 36, self-contained, easy-to-read, short chapters about where things went wrong in business. When I couldn’t face the long novel, I’d read a few before drifting off.
Spotting what hasn’t worked has become a small industry over the last five years. It’s not just as a result of the global financial crisis. It began when people started noticing that companies that were labelled “built to last” were not lasting. Even Jim Collins, who wrote a best seller of the same name eventually had to follow it up with a book on why great companies fail.